UPGRADE DE TING! - Are you using LinkedIn Right?

How well are you maximizing the benefits of LinkedIn? Are there goals that you have for yourself and your business that require you to network more? This is a great chance for you to UPGRADE your knowledge about LinkedIn, the world's best platform for business networking.

Our LinkedIn expert is Afiya Addison, the Global Program Manager for the B2B Institute, a think tank funded by LinkedIn that researches how to accelerate growth in B2B businesses. Afiya is passionate about helping people develop themselves both personally and professionally, and through her work at LinkedIn she helps businesses and individuals promote their brand on the platform.  Check out her profile at https://www.linkedin.com/in/afiyaaddison/.

AGENDA:

-  Marketing solutions on LinkedIn. 

-  What sets LinkedIn apart from its competitors in the world of B2B marketing? 

    a. The superior audience, 

    b. Engagement from members, and 

    c.  The professional environment.

-  Building your personal brand on LinkedIn - Beyond the Profile

-  Leveraging thought leadership to transform you and your organization.